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Pop-up Shop Project Consultant

Position Title: Pop-up Shop Project Consultant
Project: Amnesty Shop Pop-up & Market Stall Development
Team: Fundraising & Growth Acquisition
Reports to: Growth & Acquisition Manager
Contract Type: Short-term, project-based consultancy
Contract Duration: Three months
Consultancy Fee: THB 50,000, inclusive of all project-related expenses
Working Arrangement: Hybrid – remote work, meetings at the Amnesty International Thailand office, and on-site location research in Bangkok
Location: Bangkok, Thailand

Role Overview

Amnesty International Thailand is seeking a project-based consultant to support the research, planning, and initial development of its first Amnesty Shop Pop-up.

The consultant will lead the identification and assessment of potential locations, develop preliminary concepts for the Pop-up Shop, support merchandise and product planning, identify prospective partners, and produce practical recommendations that can be used to guide the project’s next phase.

This is a three-month, deliverable-based consultancy. The consultant will work independently while coordinating closely with the Fundraising & Growth Acquisition Team and other relevant colleagues.

Scope of Work

1. Location Research and Shortlisting

  • Research and identify potential locations for the Amnesty Shop Pop-up through online research, stakeholder consultation, social media, and on-site visits.
  • Gather relevant information about each potential location, including accessibility, audience profile, estimated costs, facilities, surrounding activities, visibility, and applicable conditions.
  • Develop a shortlist of locations that align with the project’s objectives.
  • Maintain a clear and accessible database of potential locations and relevant contact information.

2. Location Analysis and Recommendations

  • Develop an appropriate framework for assessing and comparing shortlisted locations.
  • Analyse each location based on its potential impact, costs, risks, accessibility, visibility, and suitability for merchandise sales, membership acquisition, campaigning, and community engagement.
  • Identify the strengths, limitations, and key considerations associated with each location.
  • Recommend the most suitable locations for further negotiation or development.

3. Pop-up Shop Concept Development

  • Develop preliminary recommendations for the Pop-up Shop’s layout, use of space, visitor journey, mood, and tone.
  • Ensure that the proposed concept aligns with Amnesty International’s identity, values, and human rights mission.
  • Propose approaches for integrating merchandise, membership recruitment, campaign actions, and community engagement within the space.
  • Prepare simple visual references, concept presentations, or preliminary layout options using appropriate design tools.

4. Merchandise and Product Planning

  • Support the development of an appropriate product mix for the Pop-up Shop.
  • Explore potential product categories, including Amnesty merchandise, second-hand books, and ethical products.
  • Recommend approaches to product placement, display, pricing presentation, and visitor engagement.
  • Consider how merchandise and product displays can communicate Amnesty’s human rights work and encourage further participation.

5. Partner Research and Initial Coordination

  • Identify potential partners who may be interested in placing products in the Pop-up Shop or contributing to the project.
  • Assess potential partners based on their relevance, values, products, and compatibility with Amnesty International’s principles.
  • Conduct initial outreach and coordination with selected partners in consultation with the Fundraising & Growth Acquisition Team.
  • Maintain clear records of partner information, communication, interest, and follow-up status.

6. Reporting and Final Recommendations

  • Prepare a final report summarising the research process, location findings, comparative analysis, concept recommendations, product planning, and prospective partners.
  • Provide practical and actionable recommendations for the next stage of the Pop-up Shop’s development.
  • Organise and hand over all relevant research, contacts, working files, and supporting documents.
  • Present the final findings and recommendations to Amnesty International Thailand.

Expected Deliverables

The consultant will be expected to deliver:

  1. A database of potential Pop-up Shop locations and relevant contact information.
  2. A shortlist of recommended locations, supported by clearly defined selection criteria.
  3. A comparative location assessment covering impact, costs, risks, visibility, accessibility, and overall suitability.
  4. Preliminary recommendations for the shop’s layout, mood and tone, visitor journey, product mix, and display arrangements.
  5. A list of prospective partners, including the status and outcomes of initial coordination.
  6. A final report containing key findings and actionable recommendations.
  7. A final presentation and handover session with the Fundraising & Growth Acquisition Team.

Working Relationship

The consultant will report to the Growth & Acquisition Manager and work closely with the Fundraising & Growth Acquisition Team and other relevant Amnesty International Thailand colleagues.

The consultant will be responsible for managing their own working schedule and methodology while participating in agreed project meetings, progress updates, and review sessions.

The assignment will involve a combination of remote work, office-based meetings, and on-site location research in Bangkok.

Required Qualifications and Experience

The consultant should have:

  • Demonstrated experience in research, location scouting, market research, event planning, retail development, marketing, project development, or a related field.
  • Strong research and analytical skills, including the ability to gather, organise, compare, and interpret information.
  • The ability to translate research findings into practical recommendations.
  • Basic proficiency in Google Sheets or Microsoft Excel.
  • Basic proficiency in Canva, Microsoft PowerPoint, or other presentation and visual communication tools.
  • Good written and verbal communication skills.
  • The ability to work independently, manage priorities, and deliver outputs within an agreed timeline.
  • Familiarity with Bangkok and an interest in exploring potential retail, event, market, or community spaces.
  • An interest in human rights, social impact, ethical products, or community-based initiatives.

Experience working with civil society organisations, social enterprises, purpose-driven brands, Pop-up Shops, markets, or community spaces will be an advantage.

Key Competencies

  • Research and analytical thinking: Ability to assess information systematically and draw evidence-based conclusions.
  • Project planning: Ability to structure activities, manage priorities, and deliver agreed outputs within the project period.
  • Initiative and problem-solving: Ability to identify opportunities, anticipate challenges, and propose practical solutions.
  • Communication and relationship building: Ability to communicate professionally and coordinate effectively with internal and external stakeholders.
  • Attention to detail: Ability to maintain accurate, complete, and well-organised project information.
  • Alignment with human rights values: Commitment to working in accordance with Amnesty International’s principles, values, and standards.

Contract Period and Consultancy Fee

The consultancy will be conducted over a period of three months.

The total consultancy fee is THB 50,000, inclusive of all applicable project-related costs and expenses incurred in completing the assignment, including but not limited to:

  • Travel and local transportation
  • Telephone and internet expenses
  • Meals and incidental expenses
  • Equipment, materials, or other operational expenses required to complete the assignment

No additional reimbursement will be provided unless an expense has been specifically requested and approved in writing by Amnesty International Thailand in advance.

Payment will be made according to the agreed contract and payment schedule, subject to the satisfactory completion and acceptance of the agreed deliverables.

Applications

Please submit the following documents:

  • A one-page cover letter outlining your motivation, relevant experience, and how you meet the selection criteria.
  • An up-to-date CV.
  • Contact information for three professional references.
  • A brief portfolio or examples of relevant work, if available.

All application documents must be submitted to [email protected].

Application deadline: 15 September 2026 Contact: LINE: @AmnestyThailand

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